BEGIN:VCALENDAR
VERSION:1.0
BEGIN:VEVENT
DTSTART:20100708T103000Z
DTEND:20100708T160000Z
LOCATION;ENCODING=QUOTED-PRINTABLE:7 Cannon Street, Birmingham B2 5EP
DESCRIPTION;ENCODING=QUOTED-PRINTABLE:10.30am to 4.00pm
SUMMARY;ENCODING=QUOTED-PRINTABLE:ICS User Group 
PRIORITY:3
END:VEVENT
END:VCALENDAR